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Elevated Thinking Blog

Blog: Elevated Thinking

Learn about trends, tips, best practices, case studies, commentary and opinion on marketing within the direct sales industry.

News Releases

Keep up to date on our latest news, including corporate announcements, new product launches, customer wins as well as industry research and trends.

Media Coverage

Don’t just take it from us! Read what others are saying about marGo and gain insight from our executive thought leaders.

Featured Resources

Cary’s marGo Puts Fresh Cash Into Its Marketing Platform For Direct Sellers
Media Coverage

Cary’s marGo Puts Fresh Cash Into Its Marketing Platform For Direct Sellers

Cary-based startup marGo bills itself as the first direct sales marketing platform that harnesses the power of SalesForce and CRM (Customer Relationship Management) technology to empower direct sellers. Its case for that claim was strong enough to inspire marGo’s Cary neighbor, VC fund Cofounders Capital, to put a bunch of bills—$1.3M of them to be precise—into the startup.

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Blog: Elevated Thinking

Customer 360 Part 2: Defining Data for Direct Sales

In this second installment of our three-part blog series, we focus on the role data plays in achieving a 360-view of your customers.

In today’s society, people are inundated with marketing promotions, ads, data, news, and notifications. So how do you decide what’s important to digest and use versus what’s just noise? Businesses especially are facing this challenge with data.

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